New Work
Jun 14, 2023
Mountain Dew Animation for 'Kentucky Bottled'
Electric Studios convey the energy of Mountain Dew bringing postcards of the city where the drink was born to life in cel animation.
Events
Apr 4, 2023
GDC | 2023 Recap
GDC is a conceptual adrenaline shot for consumer marketing. Find out what Michelle got excited about.
New Work
Jan 16, 2022
Corona Extra O'Tannenpalm Tree Lot AR Experience
Corona Turns Its Famous Holiday Ad Into an Augmented Reality Experience. The beer company invites consumers to its virtual O'Tannenpalm's Tree Lot.
Trends & Insights
Jan 16, 2022
Beyond 2D: A Love Affair with Volumetric Video
As featured in LBB's 'Production Power Moves of 2022'. Michelle Excell talks about the immersive and enthralling power of volumetric video.
Cool Shit
Jan 16, 2022
Stay Up-To-Date: What & Who to Follow
Follow Michelle to see how immersive and creative tech CREATORS are showing the true potential and wonder of this incredible breakthrough technology.
Work
Jan 16, 2022
Children’s Hospital Los Angeles & Snap
As partners of Snap, The Electric Factory got early access to the new Snap Camera Kit and developed a prototype for the Children’s Hospital of Los Angeles.